{"id":6189,"date":"2025-09-22T11:39:09","date_gmt":"2025-09-22T11:39:09","guid":{"rendered":"https:\/\/caneparealty.com\/index.php\/agent\/elise47a68423\/"},"modified":"2025-09-22T11:39:21","modified_gmt":"2025-09-22T11:39:21","slug":"elise47a68423","status":"publish","type":"agent","link":"https:\/\/caneparealty.com\/index.php\/agent\/elise47a68423\/","title":{"rendered":"elise47a68423"},"content":{"rendered":"

Sky Bet Extends English Football League Sponsorship Deal<\/strong><\/p>\n

Sky Bet extends English Football League sponsorship<\/a> offer<\/p>\n

17 November 2017<\/p>\n

30 Comments<\/p>\n

Sky Bet has extended its multi-million<\/a> pound sponsorship handle<\/a> the English Football League till the summertime<\/a> of 2024.<\/p>\n

The betting operation is the headline sponsor<\/a> for the Championship, League One and League Two football divisions<\/a>.<\/p>\n

It gets its logo design on t-shirts, and rights for “Bet and Watch” for some matches.<\/p>\n

Sky Bet<\/a> states it will attempt to discourage problem gambling through messaging on shirts, and that clubs will benefit through more cash.<\/p>\n

\"Register<\/a><\/p>\n

The bet9ja’s welcome offer<\/a>, which is worth 10s of millions of pounds, has actually remained in location because 2013.<\/p>\n

Sky Bet<\/a> said it would be paying 20% more than it has actually done so far to extend the agreement from 2019 to 2024.<\/p>\n

This will make the 11-year deal among the yohaig code<\/a> longest in professional sport, the company said.<\/p>\n

\"Register<\/a><\/p>\n

The Leeds-based operation, which consists<\/a> of sites such as Sky Vegas and Sky Bingo, is owned by personal equity group CVC Capital Partners, external. Broadcaster Sky holds a 20% stake in the firm.<\/p>\n

The betting market has been under increasing examination from the federal government, and from the regulator, the Gambling Commission.<\/p>\n

Earlier this promotion code<\/a> year the Football Association, English football’s governing body, revealed it would end sponsorship handle betting firms.<\/p>\n

However, competitors organisers, and the clubs themselves, are complimentary<\/a> to take sponsorship from gambling firms.<\/p>\n

\"Register<\/a><\/p>\n

The cash from the Sky Bet bet9ja’s welcome offer<\/a> will be divided among the 72 clubs in the English Football League, which covers the 3 divisions listed<\/a> below the Premier League.<\/p>\n

\"Register<\/a><\/p>\n

The president<\/a> of Sky Bet, Richard Flint<\/a> told the BBC’s Awaken to Money podcast that the yohaig code<\/a> English Football League used the revenue generated to assist them run their daily operations.<\/p>\n

He stated: “Without sponsorship from the betting industry there aren’t a fantastic number of sponsors going to get included in football.”<\/p>\n

\"Play<\/a><\/p>\n

However, there are worries<\/a> that increasing numbers of young fans are being exposed to gambling adverts.<\/p>\n

Among the findings of the BBC’s yearly Price of Football study was that more young football fans bank on video games than play the sport.<\/p>\n

\"Register<\/a><\/p>\n

About 95% of TV ad breaks in live football matches function at least one advert, the BBC discovered in October.<\/p>\n

In some matches, 40% of the adverts were for betting<\/a>.<\/p>\n

Mr Flint informed the BBC that Sky Bet and the English Football League<\/a> were actively promoting awareness about problem gambling as part of the “When the fun stops. Stop” campaign.<\/p>\n

“From the yohaig code<\/a> play offs and consisting of next season every t-shirt will have an accountable gambling message on the shirt sleeve and we’re tying that into a responsible betting project starting today, that includes a television advert and boundary boards at EFL video games,” he said<\/p>\n

The “When the fun stops. Stop” campaign is orchestrated by the Senet Group, which was developed in 2014 by a few of Britain’s leading bookies in response<\/a> to public concerns about betting and betting addiction.<\/p>\n

\"Register<\/a><\/p>\n

The head of the GambleAware charity, Marc Etches, said that while it invited a commitment to do more to promote safer gambling, “the messaging requires to be a lot more specific about the danger involved than what the gaming industry currently proposes”.<\/p>\n

Reality Check: How much of an issue is problem gambling?<\/p>\n

5 November 2017<\/p>\n

23 October 2017<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","agent_location":[67],"agent_category":[],"cmb2":{"_agent_contact_details":{"_agent_attached_user":"","_agent_featured":"","_agent_job":"","_agent_email":"elise_pittmann@emailinbox.space","_agent_website":"","_agent_phone":"817087175","_agent_fax":""},"_agent_socials":{"_agent_socials":[{"network":"fab fa-pinterest"}]},"_agent_location":{"_agent_address":"Pfaffacherweg 13","_agent_map_location":{"address":"","latitude":"","longitude":""}}},"_links":{"self":[{"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/agent\/6189"}],"collection":[{"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/agent"}],"about":[{"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/types\/agent"}],"replies":[{"embeddable":true,"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/comments?post=6189"}],"wp:attachment":[{"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/media?parent=6189"}],"wp:term":[{"taxonomy":"agent_location","embeddable":true,"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/agent_location?post=6189"},{"taxonomy":"agent_category","embeddable":true,"href":"https:\/\/caneparealty.com\/index.php\/wp-json\/wp\/v2\/agent_category?post=6189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}